Design &
Art Direction

SELECTED WORK

  1. Saks Fifth AvenueHoliday flagship — Christmas store
  2. EgoBrand identity — niche perfumery
  3. LBVBrand world, campaign, editorial, product & motion
  4. WWDArt direction
  5. Citi Concert SeriesArt direction
  6. Commercial ShootsArt direction
  7. PAPER MagazineArt direction

SAKS FIFTH AVENUE

Holiday flagship

Christmas store · Façade & windows

Saks Fifth Avenue holiday façade watercolour

SAKS FIFTH AVENUE

Holiday flagship

Christmas store · Fifth Avenue façade

Saks Fifth Avenue façade at night

EGO

Mood board

Niche perfumery · Visual direction

Ego identity system board

EGO

Campaign posters

Out of home · Print

Ego wall postersEgo transit shelter poster

EGO

Product & editorial

Packaging · Campaign imagery

Ego bottlesEgo collageEgo flower portrait

EGO

Looks

Styling · Casting

Ego look, flowersEgo look, latexEgo look, corsetEgo look, pink

LBV

Luxury
for all.

A New York fashion label, built end to end — brand world, campaign photography and film, product design, retail activations and press.

LBV campaign grid

LBV

Runway & activations

Show production · Pop-up · Retail

LBV runway showLBV activation board

LBV

Editorial

New York rooftop · Night · Street

LBV New York rooftop shootLBV nightclub editorialLBV athletic look

LBV

Editorial & press

Campaign still · Flaunt feature

LBV campaign still, camel coat

Featured in Flaunt — “LBV | Luxury for all with LBV.”

Flaunt feature on LBV

LBV

The ‘lbv’ flap bag

Product design

LBV flap bag illustrationLBV flap bag tech packLBV flap bag construction drawing

Concept illustration, tech pack and construction drawings.

Black pebbled full-grain leather, black faille lining, cast-brass molten-metal monogram and a chunky curb chain in polished gold.

LBV

Accessories design

Rising Phoenix belt buckle · Fabrication drawing

Rising Phoenix illustration in gold on grey concrete, wings raised and tail looping into an SFabrication drawing cover: the finished buckle on the runway, 150 by 86 mm, with the spec tableSection A: reference art with eight numbered feature calloutsSection B: front elevation with sizes, and the two-tone gold and silver metal mapSection C: side profile, rear view hardware and the two-tone jointSection D: materials, weights, minimum sections and tolerancesSections E and F: surface finish map and the eight-step production sequenceSection G: quality checks before shipping and the title block

LBV

Motion

Campaign films · Social cuts

LBV

Motion (cont.)

Campaign films · Social cuts

WWD

“New Wave”

Art direction

WWD New Wave coverWWD portraitWWD full-length portrait

CITI CONCERT SERIES

Art direction

Concert campaign · Social

Lizzo, Thursday, #LizzoTODAY, over a blue and orange concert photoLine-up of artist names in orange on blue and black stripes, beside repeated Lizzo stillsLine-up of artist names in white on orange and black stripes, beside repeated Lizzo stillsLIZZO in white over a blue duotone performance shot cut with colour barsConcert crowd, two hands making a heart against blue stage lightsLizzo, Thursday, #LizzoTODAY on an orange shape over blue paint, with the Citi Concert Series pass2023 line-up on an orange shape over blue paint, with the Citi Concert Series passJonas Brothers, Thursday, desert photo framed in an orange shape, with the Citi Concert Series passLizzo, Thursday, performance photo framed in an orange shape, with the Citi Concert Series pass

COMMERCIAL SHOOTS

Art direction

Commercial portraitCommercial portrait, duoCommercial portrait, houndstoothCommercial portrait, seated

PAPER MAGAZINE

Art direction

Portrait stories

PAPER portrait, stoolsPAPER portrait, clown

Casting, styling and set direction for a series of studio portraits — from stark black-and-white to saturated colour.

PAPER MAGAZINE

Art direction

Portrait stories

PAPER portrait, stripesPAPER portrait, studio